smuts is a Gotland-based creative collective founded in 2020 by Bernhard Karl Hörlberger and Pia Hörlberger. The name is Swedish for dirt. Because advertising and PR can be a little dirty, and they're perfectly fine with that.
For our Melbourne release, Bernhard created the artwork. Clean, clear and stripped back to the essentials. Maybe a little inspired by the Scandinavian love for simplicity and order.
